“Incorporating uncertainty into the way we think about our beliefs comes with many benefits. By expressing our level of confidence in what we believe, we are shifting our approach to how we view the world. Acknowledging uncertainty is the first step in measuring and narrowing it. Incorporating uncertainty in the way we think about what […]

“Worldly wisdom teaches that it is better for reputation to fail conventionally than to succeed unconventionally.” — John Maynard Keynes. In the dying moments of Super Bowl XLIX, a coaching decision became one of the most debated in football history. With just 26 seconds left on the clock and the Seattle Seahawks down by four points at the

“Whenever smart and well-intentioned people avoid confronting obstacles, they disempower employees and undermine change.”― John Kotter “Since the strength of the chain is determined by the weakest link, then the first step to improve an organisation must be to identify the weakest link.”― Eliyahu Goldratt [TL;DR In the world of strategy and innovation, the key to success

“Faced with the choice between changing one’s mind and proving that there is no need to do so, almost everyone gets busy on the proof.” — John Kenneth Galbraith In a 1994 study by Hollyn Johnson and Colleen Seifert, researchers led participants to believe that flammable materials caused a warehouse fire. Even after being informed that this

“Change and innovation in human endeavours follow adaptive evolutionary mechanisms akin to change and innovations in biological nature. Evolutionary mechanisms describe the brutal reality of how hard it is to change and innovate or even survive in nature and culture, not in the narrow sense of the culture of an organisation, but human endeavour broadly.

“Deep in most of us, below our awareness, indelibly implanted there by three centuries of the industrial age, is the mechanistic, separatist, cause-and-effect, command-and-control, machine model of reality. If you do not think your internal model of reality is not largely based on the machine as metaphor, carefully keep track of every thought and every

“Once a detective decides that he or she has found the killer, the confirmation bias sees to it that the prime suspect becomes the only suspect. And once that happens. an innocent defendant is on the ropes… Doubt is not the enemy of justice; overconfidence is…True scientists speak in the careful language of probability.” — Carol Tavris

“The hardest part of these decisions was neither the technological nor economic transformations required. It was changing the culture — the mindset and instincts of hundreds of thousands of people who had grown up in an undeniably successful company, but one that had for decades been immune to normal competitive and economic forces. The challenge was making

“People thought it was a document staring into the future. But it was a culture document and it was just about trying to create the conditions for people to stop saying no to change.” — A. G. Sulzberger, Chairman of The New York Times Company (2024 Reuters Memorial Lecture.) In 2014, The New York Times found itself

For Paid Substack Subscribers, we have a live session coming soon with Tony Ulwick, a pioneer of the Jobs-to-be-Done Theory and the inventor of Outcome-Driven Innovation® (ODI), a powerful strategy and innovation process with a documented success rate that is 5-times the industry average. Tony will join us in a small group and answer any